Market Mayhem · Universities
A Decision Lab program · The KeepMore Company
● For finance & economics faculty

An experiential decision-lab for your course.

Lectures explain markets. Paper-trading rewards luck. Neither shows you how a student actually decides when prices move and the pressure is on. Market Mayhem is a structured lab session that puts students in those moments — then hands you cohort reports you can teach from and assess against.

What this is — and isn't. A structured practice and assessment environment for the classroom. It is education & simulation — not investment advice, and not a prediction of real-world performance.

The problem

Judgment under pressure is the hardest thing to teach — and to grade.

A student can ace every exam on efficient markets and risk-adjusted return, then freeze, chase, or panic the first time a price swings against a real decision. Lectures and paper-trading portfolios don't surface that gap — paper-trading often just rewards whoever got lucky over a semester. And when it comes time to assess decision-making itself, you're left grading P&L or essays, neither of which tells you whether a student reasons well under uncertainty.

What Market Mayhem does

A lab session your syllabus can actually use.

Students play through repeatable, instructor-chosen scenarios — liquidity shocks, crowd panic, the cost of their own urgency. Every decision is scored apart from P&L, so a calm, disciplined student never ranks below a lucky one. You get a cohort report that names the behavioral patterns in the room, which becomes the basis for a discussion section, a graded reflection, or a participation rubric.

It slots into a single class period or a multi-week module, and the experience does the heavy lifting: students feel the lesson, then you have the evidence to talk about it.

Outcome proof

What the report gives you and your students.

Decision quality, not just P&L
Scored on whether the choice matched the evidence — so luck never beats reasoning in the gradebook.
Hidden behavioral patterns
Names the chase, the panic, the freeze — the habits a lecture can't surface.
Urgency cost & patience
Quantifies what rushing cost each student, and where waiting paid off.
Risk discipline
Position sizing and limit adherence under pressure — concrete material for a risk lecture.
Exportable learner & cohort reports
Per-student and whole-class summaries for discussion sections and assessment.
Practice before real exposure
Students build judgment in a safe sandbox before any of it touches real money or careers.
Your package

University Simulation Pilot

For finance & economics programs

University Simulation Pilot

from $3,000/yr
  • A facilitated lab session (or self-run module) mapped to your course
  • Instructor-chosen scenario set: liquidity shocks, panic, urgency cost, risk discipline
  • Per-student and exportable cohort reports for discussion and assessment
  • Onboarding and a syllabus-fit conversation with our team
The outcome: a measurable, repeatable way to build and assess decision quality under pressure — turning an abstract topic into a graded, discussable classroom experience.
FAQ

Questions from faculty.

What cohort size does this support?

From a small seminar to a full lecture section. Pilots typically run a single class or section first; we'll scope the right size with you and the package scales from there.

Is it LMS / xAPI ready?

Reports export today as files you can attach to your gradebook or LMS. Native LMS / xAPI export is on the roadmap; tell us your platform and we'll factor it into the pilot.

How does it fit a syllabus?

It works as a single lab period or a multi-week module. Most faculty pair it with a behavioral-finance, markets, or risk unit and use the cohort report to anchor a discussion section.

Can I use it for assessment?

Yes. Decision quality is scored apart from P&L, and per-student reports support graded reflections or participation rubrics. It measures simulation decision quality for learning — not professional certification or predictive validity.